Launch Planning Manager – Gastro (Launch Incubation)
Location: Mumbai
Department: Product Marketing & Management
Work Mode: On-site
Job Summary:
Dr. Reddy’s Laboratories Ltd. is seeking an experienced Launch Planning Manager to lead and manage innovative pharmaceutical assets in the gastroenterology therapeutic area. The role focuses on product lifecycle management, market strategy, regulatory alignment, and cross-functional collaboration from early incubation (T-24) to pre-launch phases (T-6). This is a high-impact role crucial for introducing breakthrough products to market.
Key Responsibilities:
Develop and implement product strategies and roadmaps for innovative gastroenterology assets.
Conduct market research and competitive analysis to define product vision, positioning, and value proposition.
Collaborate with R&D, marketing, sales, and medical affairs for integrated product development.
Ensure seamless execution of go-to-market plans including pricing, distribution, and market access.
Drive the product lifecycle, ensuring regulatory and market readiness for successful launch.
Lead cross-functional teams to align development and commercialization strategies.
Stay informed on emerging trends, technologies, and competitor products to refine strategy.
Track product performance metrics such as sales, market share, and customer feedback.
Present regular performance updates and strategic recommendations to senior management.
Required Skills & Qualifications:
Education: Bachelor’s in STEM field; MBA from a reputed (Tier 1) institute.
Experience: 7–10 years in pharmaceutical marketing with proven launch expertise.
Therapy Area Expertise: Gastroenterology or Dermatology preferred.
Core Skills:
Strong analytical and problem-solving abilities.
Capability to craft compelling, science-backed marketing narratives.
Resilience and adaptability in uncertain or evolving market environments.
Courage to make data-driven, bold strategic decisions.
Excellent cross-functional teamwork and collaboration.
Experience working in complex matrix organizations.
Perks & Benefits:
Industry-leading compensation and benefits package.
Relocation and joining assistance.
Maternity & Paternity support.
Comprehensive medical and life insurance for self and family.
Personalized learning and career development programs.
Dynamic, inclusive, and innovation-driven work culture.
Company Description:
Dr. Reddy’s Laboratories Ltd. is a global pharmaceutical leader focused on affordable and innovative medicine solutions. With operations in over 66 countries, Dr. Reddy's drives healthcare transformation through cutting-edge R&D, sustainability initiatives, and high-quality product delivery in areas such as gastroenterology, oncology, and allergy treatment.
Work Mode:
On-site (Mumbai)
Call to Action:
Be at the forefront of pharmaceutical innovation in gastroenterology. Apply now to join Dr. Reddy’s and make a global healthcare impact.
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